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When I arrived at the newly refurbished, and quite large, Dotti in Chadstone Shopping Centre, I was immediately struck by the window display (pictured below). The layout was clear, not over cluttered, and presented the products in a manner that was enticing and engaging to a wide audience. The main focus of Dotti, in my understanding, is for young teens through to young adults, however I find their clothing accessible for a slightly wider audience as they cater for a wide variety of sizes, colour pallets, shapes and heights.
Upon my entrance to the shop I was immediately greeted, and asked if I needed any help or if I was looking for anything particular. When my response was that I wanted to browse the shop for a bit they pointed out the key sections for my knowledge, and directed me to the current promotions they were running (40% off selected dresses and playsuits). This made me feel as though I could approach any of the staff for help, as they were all friendly and engaging, as well as knowledge about the store and its stock.
The overall feel of the shop is that it is upbeat, fun and fashion forward. After choosing a few items, the consultant offered to put my clothing in the changing room, and if I needed any help with sizes to let her know. The fabric of the items I chose had very high quality, fabric that was pleasing, and fit well. The styling options they have for accessories for certain outfits, also help to complete a look at a lower budget than you would think. When I came out in a new outfit, one I was not too sure of, they immediately made me feel comfortable in it, and shared with me places that would be great for the outfit, for instance a date night or a spring day walk.
The service overall was wonderful, at no point did I feel overwhelmed with staff input on my choices, but I also did not feel neglected. Dotti seem to have a great balance of staff knowledge, management of customers and the ability to make a large shop, feel like a fun and exciting place to shop. There is so much selection in Dotti, and as I previously mentioned, they can cater for a wide variety of sizes, shapes, heights and colour pallets, which made this shopping experience wonderful. I would have liked to have seen a slightly clearer layout of items and descriptions of promotional items, as not ALL the playsuits and dresses were on sale, which tripped me up when price checking at the conclusion of the shop, however again overall the experience was one I would recommend to anyone interested in a fashion forward, good quality set of clothing, jewellery and accessories.
How excited was l to find out that l had been chosen as the AU Mystery Shopper for White Fox Boutique! Imagine being given free reign with a $100 online gift voucher and asked to choose anything! What a dream come true! After accessing the online store at www.whitefoxboutique.com, l quickly discovered this was a clothing website directed at teenage / early 20s girls, which was definitely not my age group and not my style of clothing! In saying that, l was able to find quite a few pieces of clothing (some on sale – even better!) to spend my voucher on. Possibly though, the voucher should have been directed towards a younger shopper!
The website was very easy to navigate, the tabs up the top of the website are clear which making narrowing the down the search for specific items of clothing a bit easier. I personally also like to see the SALE banner or tab at the top of the home screen on a website (this is always where l go to first), but l needed to go to the SHOP and to find sale items. One suggestion that l do have to make finding items easier through the website is be able to break down each clothing section further. For example, l was looking for an off the shoulder top. To find this, l went to the SHOP tab, then to TOPS, but l was unable to narrow this down specifically to what l wanted. This meant that l needed to scroll through 587 tops, which included bodysuits (which l have no intention of buying ever!) As a customer, l probably would have given up and gone to another website which had categories of tops, so l didn’t have to spend 10 mins looking through all the tops. Just a suggestion! Special offers were on the front page of the website, but l because l had to scroll down to see them, l missed these on my first few visits to the site. These need to be closer to the top off the screen, without the customer having the need to scroll down.
The website is very professional and clean, but nothing overly impressive. Maybe they are going for the more minimalistic look with the white hues? Once l had chosen my items, the checkout process was very clear and easy to navigate, had no issues at all! I like how the options of payment were very clear on the left side of the screen. I always use Paypal, so this being an option is always important to me as well. Using my gift certificate was a simple process, it was very easy to see where the code needed to be used. Express delivery – Yes!! I love being able to have my purchases ASAP, and since l had spent over $99, l was entitled to free express delivery the next delivery day . This was impressive! There was no mention of different delivery days though, only different delivery methods (but who would choose 2-10 days if they had the choice!!) There was also no option of leaving delivery instructions (which l have done before on other websites). I always have packages dropped at my door, as it has always been safe but l didn’t have this option this time.
I ordered my items on Saturday about lunchtime, and received them on Tuesday lunchtime, which l thought was a great turn around and exactly on time, considering the weekend order. The packaging was great, l loved the little touch of the dust bag that the items were packed into. Items were in perfect condition, no issues at all! Quality wise, l thought the cardigan was not 100% great, quite a cheap sort of fabric. The off the shoulder top was much better quality, but seemed much shorter in length than l remember on the website! My receipt that was in the packageweas detailed and seemed to have been thoroughly checked by staff to ensure correct goods in the package. Overall, my experience of browsing and purchasing through the White Fox Boutique would be a 4.5 out of 5 for their website, ordering and delivery. If there was the option of having sub-categories in the tabs (e.g. Bottoms – Jeans, leggings, shorts, skirts etc.) it would have bumped it up to a 5! Quality wise, l think l would score 3.5 out of 5. I have to admit that probably would not order again, due to the demographic they are targeting and the fact that l don’t think the quality of the clothing is reflective of the prices.
I was chosen for a $200 spend online or in store at "Sephora". I did a bit of shopping in store and online. I started off in store where I found it easy to navigate to the brand's I wanted as well as having enough room to Wizz the baby around in the pram with me which was easy to do as the store was very well thought out, the floor was clear and the shelves were fully stocked, if something was unavailable it stated that it was unavailable, sale items were easily seen as well as original prices.
When I was there, there were many people shopping but the que line was also well thought out and that was also where many different stocking fillers were in reach as you wait in line, there were many staff operating the tills which made the line move fast, I noticed each and every lady behind the tills were wearing a smile and happy to answer any questions waiting to be asked. The Sephora Staff were lovely and helpful as well as knowledgeable in the range of products stocked but also made my shop a very enjoyable one.
In store I brought 3 stunning eyeshadows from Tarte cosmetics. I then shifted to Sephora online where I did the bulk of my shopping, I found the website classy, very well thought out and easy to find what I was looking for, they have everything from makeup to hair care and Christmas stocking fillers. Plus the day I was shopping there was a huge SALE! I ended up with $384 worth of products for the amazing price of $153.60 plus the added extra offree postage and a heap of samples, seriously what more could a girl ask for?
Checkout was easy, quick and now being a Sephora member and shopping through the Sephora app my details are all saved and I have a wishlist making check out even easier! During checkout There were a range of different payment methods - PayPal, credit card gift voucher and after pay! I used my gift card both online and in store . Shipping for me was free as I had spent over $55.00 once order was placed I recieved an email updating me in the shipping of my purchase, it went from pending to packing to shipped and with in 4 days of ordering I recieved my parcel yay! Although it did mention anywhere from 5-10 business days depending on location and stock.
Coming home from the school run on the 26th of October I had a parcel waiting to be picked up and opened which I did as soon as I had stopped the car. The condition and quality of all of the products were immaculate. My makeup products had been packed with care surrounded by bubble wrap, and balloon looking packaging to stop things from moving around in the box. I was quite surprised to see none of the eyeshadows or other pallets had broken and was really happy with what I had brought. I was pleasantly suprised on the time it took for my order to arrive soon after purchasing online, the quality of the products I had brought and the stunning colours in the eyeshadow palettes I couldn't have had a better shopping experience inline or in store!
My overall experience rating that I would happily give is a 5/5 I'm super stocked with my experience both in store and online the delivery, the bargain prices, customer service and overall experience. Thank you AU mystery Shopper and Sephora pleasure was certainly all mine.